fishfelon™
Lead graphic designer and product photographer for fishfelon™, a new jewelry brand of 925 sterling silver rings and vanity pieces, designed by Yue Zi RISD Apparel Design 23 and Sean Hong Architecture 25, and hand-crafted in India.

Started from the ground up and designed all logos, visual identity (brand guidelines coming soon), print materials for vendor events (logo signage, table-top presentation, ring bag inserts, matching handouts), collaborating with Yue Zi and Sean Instagram launch and profile layout, and cross-media content creation with Yue Zi in my darkroom. 

Most recently product photographer and model!

Both ff and fishfelon logos soon to be officially registered ( ® )










12 february 2024 photoshoot #1 ( edited )
photographer / studio lighting coordinator
hand model : Yue Zi


*pssst - more images to come with latest vanity pieces Sean & Yue Zi designed, but I cannot share the photos I took here till they are released online 







11 march 2024 photoshoot #2 ( unedited )
photographer / studio lighting coordinator / model
assistant : Yue Zi







in-process brand identity guidelines

main fishfelon logo design doc


click here for fishfelon instagram to see the collages Yue Zi & I made in my darkroom using images from her RISD apparel design photoshoots of me, me and the rings printed negatively on acetate to put together under my enlarger


flyer / instagram story made from digital images of rings printed negatively on acetate for the prints above


***more behind the scene images to come
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copyright 2024 Anastasia Chase / STSA